We opened the shop we wanted to sit in.

Ironside started in a 600-square-foot space above a record store on Wilshire. One chair, one barber, no front desk.

A decade later, we've grown to four chairs and a small, tight crew — but the rules haven't changed. No rushed cuts. No tier menus designed to push you up. No "good enough." Just a steady hand, sharp steel, and the time it actually takes to do the work.

We think a haircut is a small, weekly piece of dignity. We treat it that way.